Retail Design Guide

Looking to launch your floral store?

Need help in floral retail?

Check out the Mayesh Design Star Video Series that we are a part of

To get more 1 on 1 coaching on creating your brand, establishing a retail store, and more, fill out the form below!

About FLEUR Owner

  • Video #1: Retail Branding

    Video #2: Retail Design

    Video #3: Retail Wraps

    Video #4: Retail Wraps BONUS clip

    Video #5: Interview

  • We offer 1-on-1 consulting tailored to where you are in your journey. The first 30-minute consultation is free, and from there, consulting is structured as a mentorship rather than a one-time session. To ensure real progress and growth, I offer the following packages:

    • 3-Month Package ($1,350) – Bi-weekly calls (6 total), personalized PDFs & guides, access to video tutorials, and direct messaging for quick questions.

    • 6-Month Package ($2,200) – Bi-weekly calls (12 total), everything in the 3-month package, plus deeper strategy and accountability.

    • 9-Month Package ($2,700) – Bi-weekly calls (18 total), everything above, plus long-term growth planning and scaling strategies.

    • 12-Month+ Package ($3,000) – Bi-weekly calls (24 total), everything above, plus reduced hourly rates for ongoing support (only $100/hour for check-ins and additional consultations).

  • We understand that every floral business is unique, and your needs may evolve over time. While we have outlined these standard packages, we are happy to adjust based on your specific needs, whether that’s changing the frequency of calls, customizing the focus areas, or discussing payment plans for longer-term packages. 

  • Each session will be customized based on your specific business goals and niche, but some areas we can focus on include:

    ✅ How-to videos & tutorials – Learn pricing strategies, sourcing tips, design techniques, and more

    ✅ Personalized business strategies – Custom pricing formulas, cost breakdowns, and profitability planning

    ✅ Vendor & sourcing guidance – Finding suppliers, negotiating deals, and optimizing ordering

    ✅ Social media & branding review – Crafting a strong brand, creating engaging content, and growing your presence

    ✅ Client communication & sales strategies – Improving your sales process, consultations, and upselling

    ✅ Portfolio & styled shoot advice – Tips for building a portfolio that attracts high-end clients

    ✅ Seasonal planning & floral trends – Preparing for peak seasons and incorporating trends into your offerings

    ✅ Operations & workflow optimization – Streamlining your business for growth and efficiency

    ✅ Exclusive resources – Access to templates, guides, and tools to streamline your work

  • Retail 101: Business Creation

    • Where to Start?

    • Brand Building 101

    • Retail Pricing

    • Adding Income

    • How to Gain Trust

    • Weekly Routine/Process

    Retail 102: Design

    • Interior Design: Store

    • Interior Design: Merch

    • Interior Design: Work Station

    • Composition Designs

    • Bouquet Design Exercise

    • Designers Choice

    • Color Theory

    • Versatility

    • Architecture

    Retail 103: Flowers

    • Flower Selections

    • Dos & Don’ts for Floral Life

    • Weekly Set Up

    • Seasonal Collections

    • Standing Orders

    • Working with Wholesaler

    • Working with Farms

    Retail 104: Bouquets & Compositions

    • How to…more blooms vs greens

    • How to…make a medium bouquet

    • How to…make a large bouquet

    • How to…wrap a small bouquet

    • How to…wrap a medium bouquet

    • How to…wrap a big bouquet

    • Korean Floral Roll Wrapping

    • Korean Floral Sheet Wrapping

    • KRAFT wrapping

    Retail 105: Marketing

    • Social Media

    • Website

    • Google Maps/Apple Maps

    Retail 106: Supplies & Vendors

    • Outsourcing

    • Research

    • Brand

    Retail 107: Customer Service

    • Creating a Customer Service Motto

    • Creating an Unboxing Experience

    • Retention Tips

    • Email Marketing